LKDA Nissan Magnite TVC

NISSAN MAGNITE

Show Up. Show Off.

THE BRIEF

Launch the all new Nissan Magnite to the world and into more than 24  countries across Africa.


A BRAVE APPROACH

What if we can tap into life's self-adventures of the young at heart and the young of age?  A 360 campaign that celebrates the career climbers, the status seekers, family firsters, audacious adventurers and second lifers with a hustle SUV that is born ready to power your progress.


Because you did not get this far by standing still, and neither does the all-new Nissan Magnite. Show Up. Show Off.


So we launched the Game Changer campaign series, with the first theme "Power your Progress", across all mediums including Digital, Social, OOH and Press.



TVC:

The World is your Canvas.


Digital Cutdowns

Press

LKDA - Nissan Magnite Press Ad


All in a days work - behind the scenes

The brave ones

Strategy: Wayne Powell
Creative Director: Gardiol Lamberts

Art Director: Reynard Nel

Production: Black Goshling

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